Live in an afternoon
Swap the name, pick your colour, export. Most people have a finished identity before their coffee goes cold.
Brand identity kits for creators
Your whole brand, off the shelf.
Logo templates, colour systems and complete identity kits — designed to be edited in minutes, licensed for commercial use, delivered the second you pay.
Aster
Display / Regular
SVG
PNG
PDF
AI
FIG
EPS
Instant download
Commercial licence
Figma · Illustrator · Canva
Free lifetime updates
Secure Stripe checkout
30-day money back
Interactive previews
Poke at it before you pay for it.
Every product on the shelf is a real, editable file — not a flattened JPEG of one. Pick a product and play with the actual thing.
Primary
Stacked
Monogram
Icon only
Reversed
Favicon
$25Six lockups · SVG, PNG, PDF, AI, FIG
Open product
Wordmark
Marlow
Mark
Palette
Type scale
Aa
Instrument Serif · Inter · 8 steps
Grid
Stationery
Guidelines
18-page PDF explaining every decision
$8038 files · Figma, Illustrator, Canva
Open product
$205 families · 10 steps · WCAG-checked pairs
Open product
$4040 templates · posts, stories, highlights
Open product
Logo Template
6 lockups SVG · AI · PDF
6 lockups SVG · AI · PDF
Brand Kit
Guidelines + stationery FIG · PDF
Guidelines + stationery FIG · PDF
Color System
5 families, 10 steps ASE · JSON
5 families, 10 steps ASE · JSON
Social Branding Set
40 templates FIG · CANVA
40 templates FIG · CANVA
Bonus: pitch deck theme
Only in the bundle PPTX · KEY
Only in the bundle PPTX · KEY
$100Save $65 against buying separately
Open product
The concept
A brand is an edit, not a lightning bolt.
Nobody gets a finished identity in one flash of genius. It gets assembled, trimmed and re-cut. Scrub the timeline and watch a kit come together the way ours actually do.
marlow-identity — Timeline
Autoplay
Pick a direction
Start from a mark that already has a point of view. Nothing generic, nothing you have seen on ten other storefronts.
Marlow.
Drop in your name
Type replaces the placeholder and the whole lockup re-spaces itself. No kerning archaeology required.
Lock the palette
Every tone comes with its contrast-safe partner, so your buttons stay readable before anyone files a complaint.
Aa Bb CcDISPLAY / BODY / MONO
Set the type
A scale that works from a 12px caption to a hero headline, already wired into the Figma and Canva files.
Ship it
Export lands in your inbox in seconds — source files, flattened assets and the licence, all in one archive.
Project
KitMarlow
Files38
LicenceCommercial
Render
Logo
Palette
Type
Package
00:00:00 / 00:12:00
Scene
Logo
Palette
Type
Export
Why BrandShelf
Studio-grade work without the studio invoice.
A proper identity from an agency starts around $6,000 and takes six weeks. These kits were drawn by the same kind of designers — they just were not drawn for one client.
Actually editable
Real vector source files with named layers and components — Figma, Illustrator and Canva, not a folder of flat PNGs.
Yours commercially
Sell products, run ads, print a shopfront. Full commercial licence on every purchase, no attribution, no renewals.
Updated for free
When a kit gains new formats or templates, it lands in your account. You paid once; that was the deal.
The one most people buy
Brand Kit
Thirty-eight files that turn a name into a brand. It is the product people come back and thank us for, which is why it sits at the front of the shelf.
- Primary mark plus five lockups — horizontal, stacked, monogram, icon and favicon
- A ten-step colour ramp with contrast-checked text pairings for every tone
- Type scale wired into Figma styles and Canva text presets
- Business card, letterhead, email signature and social avatar, ready to print
- An 18-page guidelines PDF that explains every decision in plain English
The shelf
Six products. No subscriptions.
Buy the piece you need today. Upgrade to the bundle later and we credit what you already paid.
10+
Brands launched with a BrandShelf kit
4.9
Average rating
Same week
Typical time from buying to a finished identity
Hand-drawn
Every kit made by a working designer, never generated
Trust
Reasons to hand us your card details.
You are buying files from a website you found ten minutes ago. Fair enough — here is what protects you.
Payments handled by Stripe — we never see your card
30-day money-back guarantee, no interrogation
Commercial licence on every file
Real humans answer support, usually within 4 hours
“I had a name and a domain and nothing else. Two hours after buying the Brand Kit I had a logo, a palette and business cards at the printer. It made the whole thing feel real.”
Nadia Sørensen
Founder, Fold Ceramics
Verified
“The colour system is the part I did not know I needed. Every tone already has a text colour that passes contrast, so I stopped guessing and my site stopped looking amateur.”
Marcus Reeve
Independent developer
Verified
“I run a two-person bakery. I cannot afford an agency and I do not have taste. This gave me both, and nobody has guessed it came off a shelf.”
Priya Raman
Owner, Second Rise
Verified
About us
We started BrandShelf because a good identity was priced like a luxury and every affordable alternative looked like a template. So we made the third option.
We are a small studio in Copenhagen and a rotating bench of eleven designers who normally charge agency rates. Everything on the shelf started as a real client direction that never shipped — refined, documented and made editable, so it can go to work for someone else.
Elin Dahl
Founder & creative director
Nothing generic ships
Every kit is drawn from scratch by a working designer. If a mark could belong to any company, it does not go on the shelf.
Limited runs
Kits retire once they have sold enough times. Your identity should not turn up on a competitor down the street.
Designers get paid
Contributors take the larger share of every sale, for as long as the kit sells. That is why good ones keep sending us work.
One price, forever
No subscription, no per-seat licence, no upsell for the file format you actually needed. You buy it, you own it.
How buying works
Four steps, no consultation call.
There is no brief to fill in, no discovery workshop and nobody will try to schedule you. You buy a file and the file works.
Pick your kit
Open any product and scroll the gallery. Every file you receive is listed on the page — no surprises after payment.
No account needed yetPay with Stripe
Card, Apple Pay or Google Pay. Checkout is two fields long because digital files need no shipping address.
Takes about 40 secondsDownload instantly
Links appear on the confirmation screen and in your inbox at the same moment. They never expire.
Also saved to your accountMake it yours
Open the Figma or Canva file, swap the name, pick a colour. The guidelines PDF walks you through the rest.
Support if you get stuck
Start at step one
Not sure which kit fits? The bundle covers every case and costs less than two.
Kits retire at a fixed sales cap and then leave the shelf permanently — we do not sell unlimited licences. Once a kit passes halfway through its run, the remaining count is shown on its product page.
Figma covers everything and is free for one person. Every kit also ships Illustrator and PDF versions, and the Brand Kit and Social Branding Set include Canva templates if you would rather not open a vector tool at all.
Immediately. Download links appear on the confirmation screen the moment Stripe approves the payment, and the same links are emailed to you and saved in your account. They do not expire.
Yes. Every purchase carries a commercial licence: use it on products you sell, in paid advertising, on packaging and signage, for as long as you like, with no attribution. You cannot resell the kit itself as a template.
Email us within 30 days and we refund the purchase in full. We will not ask you to justify it or make you sit through a retention offer.
That is the Personalized package. Order it and we email you within one working day to ask what you need. A name and colour swap is the $20 base; anything larger is quoted and approved before work starts.
Support
Buying files should not feel like buying alone.
Support is staffed by the designers who made the kits, not a ticket queue that reads from a script. If something is wrong with a file, we fix the file.
Your brand is already on the shelf.
Pick it up, put your name on it, and get back to the part of the business you actually wanted to do.
Instant download · Commercial licence · 30-day money back